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The $100M “Built to Run” System That Turns Chaos Into Scalable Growth - Stewart Ervin

Junaid Ahmed

Hacks and Hobbies

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Built to Run system

Stewart Ervin shared the philosophy, philosophy behind his built to run trademarked $100 million system and why most businesses stay stuck in planning instead of running.

Six core plays

Stewart's going to walk us through the six core plays that bring financial clarity, operational rhythm, and strategic execution into alignment.

Play One: Communication

Got you. Yeah. So, play one, we kind of talked about it in the last episode. The first play we really focus on is the communication play, and that really focuses on a variety of things.

Play Two: Annual Plan

Play number two is setting up an annual plan. We have to have a North Star. We have to have some sort of understanding.

Play Three: Sales Funnel

Once the annual plan is set, then you have some sort of a sales target, which now rolls into play three, which is we really work on the sales funnel.

Play Four: Monthly Business Review

Now you're really getting into now you're starting to operate. So, play four focuses on the monthly business review, right?

Play Five: Employee Plan

Play five is very much focused on the employees. And again, these these plays don't necessarily go in sequence. It's just again, the playbook we talk about.

Play Six: Value Drivers

Play six, again, it's just the three Ps, right? The pricing, the the profitable new business and cost reductions. That's the three value drivers because you've got one through five is again, keying yo

SWOT Analysis

So, our goal is to have a two to three X, um, sales funnel in regards to what your annual plan is. And in order to do that, you really have to focus on your SWAT, right?

Sales and Operations Planning (S&OP)

So, play four focuses on the monthly business review, right? So, we need to make sure there's alignment between your sales force and your operations team. So, uh, sales and operations planning is a pa

CRM

So, we go through a little niching workshop and say, hey, how do we niche down your business and really make sure you're focused in on what you're good at? What's your unique offering that you can hav

Stewart Ervin LinkedIn

So, I'm most active on LinkedIn. So, Stewart Ervin, uh, on LinkedIn.

EPISODEApril 20, 2026

The $100M “Built to Run” System That Turns Chaos Into Scalable Growth - Stewart Ervin

Most founders are trapped in firefighting, not building a business that can run without them. In this episode, Junaid sits down with Stewart Ervin, the creator of the trademarked Built to Run $100M System, to dissect exactly how he turns chaotic, plateaued companies into disciplined, highly profitable machines. Stuart shares the six core plays that bring communication, financial clarity, operations, and growth into alignment—so the business can finally scale without the founder doing everything. From taking a company from 50% on-time delivery to 99% in just 90 days, to growing revenue from $60M to $82M while increasing EBITDA year over year, Stuart reveals the frameworks, meeting rhythms, and leadership shifts that separate businesses that merely “survive” from those that are truly built to run. If you feel stuck on a plateau, constantly putting out fires, or scared to step away from the day-to-day, this conversation will feel like a mirror—and a roadmap. 5 Key Takeaways The 6 core plays every founder needs: communication, annual planning, sales funnel, monthly business review, employee plan, and value drivers (pricing, profitable new business, cost reduction). Why most businesses neglect the annual plan first—and how that silently kills growth and discipline. How Stuart turned a company around in 90 days, from chaos and blame to trust, clarity, and reliable execution. The people playbook: job descriptions without names, KPIs, pay ranges, and coaching so employees act like owners. Why you must build like you’ll sell one day, even if you’re not planning an exit—and how focusing on three value drivers transforms valuation. Timestamps [00:00] The Built to Run philosophy (Part 2)How Stuart’s $100M system moves founders from endless planning into real execution. [00:49] Play #1: Communication and the power of “why”Mission, vision, values—and why most employees and customers don’t actually know them. [02:20] Play #2 & #3: Annual plan and the 2–3x sales funnelSetting a true North Star and building a sales funnel that matches your growth ambitions. [04:59] Play #4: Monthly Business Review and alignmentStopping the war between sales and operations by syncing plans, forecasts, and delivery. [05:59] Play #5 & #6: The employee plan and the 3 value driversJob descriptions without names, owner mindset, and focusing on price, cost, and new business. [09:17] Case study: From 50% on-time delivery to 99%The turnaround story that took a business from $60M back to $72M and beyond. [16:41] Exit readiness & valuation mistakes founders always makeWhy you should build like you’ll sell, and how to stop chasing “rabbits” outside the real value drivers. Guest Links – Stewart Ervin www.bracketmgmt.com Learn more about your ad choices. Visit megaphone.fm/adchoices

executionstrategyoperationsplanningvaluationprofitabilitygrowthleadership
"the six core plays that bring financial clarity, operational rhythm, and strategic execution into alignment."
"Play six, again, it's just the three Ps, right? The pricing, the the profitable new business and cost reductions. That's the three value drivers."
"the change really focuses and is hinged on the business owner's comfort level with change."
"Transcript reference unavailable."

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