
The Reason I Built PodGlue
I had 147 rows in a spreadsheet. Color-coded. Formulas. Dropdown menus. It was immaculate. It was also completely useless. That's where this started.
Read articleWhy PodGlue exists, the lessons from building it in the open, and honest takes on where podcasting and the creator economy are heading.

I had 147 rows in a spreadsheet. Color-coded. Formulas. Dropdown menus. It was immaculate. It was also completely useless. That's where this started.
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Instacart raised $44M and I quietly stopped building. Twelve years later, a $425M creator economy raise is teaching me the same lesson, except this time I'm not putting the laptop down.
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Steven Bartlett's $425M Steven.com is the most important validation the creator economy has ever received. It's also a model that, by design, will only serve a few dozen creators. Here's what the rest of us are building toward.
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Consistency is necessary. It is not sufficient. The podcasters who stay stuck aren't doing anything wrong, they're just running on a treadmill that was never built to go anywhere.
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What started as a weekly beta call invite turned into rebuilding how PodGlue tracks people. The smallest tasks reveal the most about what you actually need.
Read articleFrom 642 Megabytes to Nine
Our admin app deploy was uploading 642MB. The container only needed 9MB. The fix was one config file, and a question I'd been avoiding.
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Our CI had been silently rejecting every edge function deploy for months. I only noticed because something I shipped didn't appear.
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I was three commits into a custom email broadcast tool when I remembered I was already paying for one that did it better. The lesson wasn't about email.
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