Podcasting Articles
Curated PodGlue insights and playbooks focused on podcasting.
Apple, Spotify and Your Host Are Counting Different Things
Apple, Spotify and Your Host Are Counting Different Things
Your three dashboards will never agree, because they measure three different things and nobody says so. Here is what we changed so every number in PodGlue says what it is.
Read articleYour First Sponsor Is in a Room You Already Know
Your First Sponsor Is in a Room You Already Know
Two conversations this week asked the same question: how do we get a sponsor before we have numbers? Here is what we built to answer it.
Read articleYour New Show Has No Numbers. You Can Still Get a Sponsor.
Your New Show Has No Numbers. You Can Still Get a Sponsor.
A brand-new show can't sell reach. It can sell access to a specific audience and good content. Here is what worked for Billy, and what Justin Moore's Canon pitch looks like.
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Ninety Videos of IP Collecting Dust
Doreca Delbridge isn't a podcaster. She has roughly ninety YouTube videos and a recurring philosophy she talks about across all of them. That's a book. It just hasn't been one yet.
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The Book He Built in 2015 With QR Codes
Adam Bird runs a podcast network. In 2015 he cut up interviews into a book and put QR codes at the bottom of each chapter. It was before its time. The work he did then is the work PodGlue does now.
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